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UXalliance visits Africa!

After the successful UX Masterclasses in Chicago, Auckland, Montreal and Copenhagen, the Masterclass event of the UXalliance is now moving to Africa! To us, Africa is a fascinating continent and nowadays it is one of the fastest growing regions worldwide.

On March 30th our partner Mantaray will host the UX community in Johannesburg, South-Africa. Attendees will gain insight from UX company leaders and practitioners, including over 30 speakers from 24 countries. As partner of the UXalliance, we will help to organize the masterclass again. Therefore, Tjeerd de Boer will be present in Johannesburg to share and discuss our latest insights in global research.

The schedule offers a variety of tracks; ranging from the business value of UX design to practical tips when designing for a digital-native generation. To get an impression of a UX Masterclass; see a short video impression of the previous UX Masterclass, held in September 2011.

The conference will offer an opportunity to share and debate practices and trends within interactive workshops, round-tables and presentations. Also interested in attending the UX Masterclass? Contact us for more information, or go directly to for information and registration.

The UXalliance is the global leader for international user experience and user research. Today 24 leading user experience firms in Europe, Asia, Americas, Africa and Oceania take part in the UXalliance. Being part of the UXalliance enables us to provide global research to our clients, including emerging markets such as Africa.

Want to know more about our global research efforts? Contact us!